Tuesday, May 15, 2012

Polo Blue Cologne Fulfills Its Marketing Strategy Towards Sophisticated Men Yet It Will Appeal To All




Designer Ralph Lauren has 50 perfumes in our fragrance base. The earliest edition was created in 1978 and the newest is from 2012. Ralph Lauren fragrances were made in collaboration with perfumers Yves Cassar, Harry Fremont, Richard Herpin, Olivier Gillotin, Carlos Benaim, Pierre Negrin, Christophe Laudamiel, Ellen Molner, Honorine Blanc, James Krivda, Annie Buzantian, Firmenich, Alain Alchenberger, David Apel, Jim Krivda, Linda Kramer, Antoine Lie and Dominique Ropion.

Polo Blue cologne was launched in 2005. Polo Black has been inspired for the metropolitan professional, mystifying and somewhat perilous; however, is the Ralph Lauren: Polo Black cologne recommended for all men?

Ralph Lauren: Polo Blue Cologne Review: The Product & Packaging

Ralph Lauren Polo Black fragrance comes in a pure black square box. The package of the cologne has large capital white letters that exclaim: POLO and smaller letters underneath that is states black. Following the cologne title is the famous Ralph Lauren emblem of the man on a horse. Underneath the emblem is the designer name: Ralph Lauren. Ralph Lauren Polo Black cologne comes in a pure black square container with the man on a horse emblem centered in the middle. The silver squirt fragrance dispenser is covered with a silver cap.

Ralph Lauren: Polo Blue Cologne Review: The Fragrance

Polo Blue cologne contains mango, patchouli, and a few other notes. The first thing to strike anyone who smells Ralph Lauren: Polo Black is that its fragrance is fresh and brusque. Mango provides a fruity base note to the cologne which does make this very light at first but as the fragrance begins to dry down then the cologne becomes warmer and slightly heavier.

Polo Blue Cologne
When Ralph Lauren: Polo Blue cologne finally dries down completely all of the ingredients unify superbly. The fragrance of dry mango is the main note that can be smelled overall. Patchouli balances out the fragrance to give it more of a masculine edge. Without Patchouli being added then Ralph Lauren Polo Black would have been more of a light and fruity fragrance that would have been more appropriate for women.

Ralph Lauren: Polo Blue fragrance is appropriate for men of all ages. It's a well balanced cologne that is perfect for both day and night time use. Anyone who smells this sensual fragrance would agree that Ralph Lauren: Polo Blue fulfills its marketing strategy towards sophisticated men yet it will appeal to all. Ralph Lauren: Polo Blue is a very long lasting scent that after ten hours the fragrance still lingers on.

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